Frequently Asked Questions

We’re a full-service digital marketing agency founded by a team with backgrounds spanning cybersecurity and digital marketing, headquartered in India and serving clients across India and internationally. We handle 17 services under one roof – from Google Ads and SEO to branding and AI-powered marketing – with data protection built in from day one, not bolted on afterward.

Most marketing agencies treat customer data as a side effect of running campaigns. We don’t. Our founding team’s cybersecurity background shapes how we handle every client’s data – access controls, documented processes, and compliance with GDPR, India’s DPDP Act, and the EU AI Act’s transparency rules, as standard practice rather than a line on a slide deck.

Yes. While we started in India and have deep roots there, we serve clients across India and internationally. Our pricing displays automatically in your local currency, and our processes are built to handle cross-border compliance requirements from the outset.

Our plans run month-to-month with no long-term lock-in. Starter plans begin at a single core service; most growing businesses land in our Growth tier, which covers three core services with weekly reporting and a dedicated account manager.

It depends on the channel. Paid campaigns (Google Ads, Meta Ads) typically show early signals – traffic, leads, initial conversions – within 30 days. SEO and organic content take longer to compound, usually 3-6 months before meaningful ranking movement, because that’s simply how search engines work, not because of how we operate. Anyone promising overnight SEO results isn’t being straight with you.

Either, depending on what you need. Some clients have no internal marketing function and want us to run the whole operation. Others have one or two people who are stretched thin, and we fill the gaps – specialised execution, paid media management, technical SEO – while their team focuses on strategy and stakeholder relationships.

Transparently, and disclosed where the law requires it. Any AI-generated content we produce – ad creative, copy, imagery – is used in line with the EU AI Act’s transparency obligations and India’s 2026 IT Amendment Rules on synthetic content labeling. We don’t feed client data into ungoverned AI tools, and we can document exactly which tools were used where, if you ever need to know.

Metrics that connect to your business outcomes, not vanity numbers. Depending on the service, that means leads generated, cost-per-acquisition, conversion rates through your funnel, ranking movement for target keywords, and ad spend efficiency – reported on a schedule that matches your plan (monthly, weekly, or daily dashboards for larger engagements).

Healthcare clinics, educational institutions, real estate, e-commerce brands, startups, local SMEs, and manufacturing/B2B companies – across India and increasingly worldwide. If your industry isn’t listed, we’ve probably still worked with something close to it; talk to us and we’ll tell you honestly whether we’re a fit.

Ad spend itself – you pay platforms (Google, Meta, LinkedIn) directly, so you always know exactly where your media budget goes. Third-party software subscriptions are also separate; we’ll recommend tools but you hold the account. Major website rebuilds or app development are typically scoped as standalone projects rather than folded into a marketing retainer.